Emirates is an airline that gets a lot of attention. Known for its high-profile celebrity spokespeople (like Jennifer Aniston), viral video stunts (people flying jetpacks next to an Emirates flight), and football sponsorship, the company has now reached an internet milestone: one million Instagram followers.

Image from Emirates' Instagram account.

Image from Emirates’ Instagram account. Image by Emirates Instagram

The airline started its Instagram account back in 2013 and posts photos of its planes, crews and general wanderlust-inspiring travel posts. The company, based in Dubai, claims to be the first airline to reach the one million Instagram milestone.

Image from Emirates' Instagram account.

Image from Emirates’ Instagram account. Image by Emirates Instagram

Many photos feature the company’s very fashionable cabin crew members, wearing their signature red hats. The airline also ran a campaign that turned over the account to six different cabin crew members, who showcased their life and travels as Emirates staff.

Image from Emirates' Instagram account.

Image from Emirates’ Instagram account. Image by Emirates Instagram

To celebrate, Emirates is running an Instagram competition, where users can win flights or other prizes.

Image from Emirates' Instagram account.

Image from Emirates’ Instagram account. Image by Emirates Instagram

Read more: Look away if scared of heights! Jetmen fly beside A380 jumbo at 4000ft

Virgin Australia shows off travellers’ stunning inflight photos